Call Tracking
Call tracking today is more important than ever! Knowing where your calls are coming from, being able to listen, view transcriptions, and qualify leads is a game changer. This is a service even the smallest of businesses can utilize to be ahead of the game.
Take Control Of Your Marketing With Call Tracking!
Call Tracking
Call tracking brings complete visibility to businesses that rely on quality inbound leads to grow. It provides an in-depth real-time view of marketing performance and the important details that businesses care about. A to Z Digital Advertising partners with an industry-leading provider, CallRail.
CallRail provides a robust platform that allows businesses to have access to their business from their fingertips! A user-friendly mobile app and online dashboard make it easier than ever to stay on top of business inquiries. Not only can we track and record phone calls, but we are able to track sources from where the call came from. Keywords that triggered the call through paid advertising, and the option to create unique tracking numbers for all marketing campaigns.
There are many benefits of using call tracking to help your business grow and gain control over your data. It removes the guessing in your marketing results and allows you to have pinpoint accuracy with allocating credit for leads, conversions, and most importantly sales.
CallRail
As a small business, it’s important to make sure you are using your marketing budget wisely. CallRail offers a variety of call tracking services that can help you focus on the “Perfect” client. Some of the services include:
- Call Transcription
- Keyword Analysis
- Form Tracking
- Call Mapping/Forwarding
- Call Flow Building
- Key Terms Spotter
- Lead Center
- Toll-Free Numbers
- Much More!
Proud To Be A Certified Partner With CallRail
Frequently Asked Questions
How Does Call Tacking Work?
Call tracking allows you to replace a unique phone number in place of your regular business phone number for marketing efforts. You can use a local area code to ensure customers won't be confused by an unfamiliar phone number. This tracking number will route to the number of your choice. Most businesses use their main line or a direct cell phone line. A tracking number can be used on marketing material, websites, online advertisements, and much more.
Does Call Tracking Hurt SEO?
SEO can only be affected if call tracking is set up incorrectly. DNI (Dynamic Number Insertion) must be used to prevent conflict with online directories and other NAP (Name, Address, Phone Number) requirements. We ensure that best practices are taken while going through implementation.
Can I integrate CallRail With Other Marketing Platforms?
Yes, CallRail integrates with Google Suite, Microsoft Advertising, Mets Ads Manager (Facebook/Instagram) Salesforce, HubSpot, Google Analytics, WordPress, Wix, and much more!
Can I Use CallRail and Still Be HIPAA Compliant?
Yes! CallRail takes HIPAA compliance seriously; that’s why we’ve not only created an end-to-end solution for healthcare providers, but we also sign a business associate agreement (BAA) with each of our HIPAA clients.
How Do I See Results?
You will receive access to your own personalized dashboard to view all of your metrics and results. We will teach you how to use it and be there for support.
Do You Have To Tell People We Are Recording Their Call?
This depends on local/state jurisdictions. To stay compliant we recommend playing a message to the caller to inform them their call is being recorded. For example, "Your Call Will Be Recorded For Quality Assurance."
Have a project in mind?
We can help you bring your ideas to life and bring your business more customers. Let’s talk about what we can build and raise together.